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New Financing Trends and How it Could Affect Prepaid Customers
Paying over time, instead of one lump sum, has changed the way consumers buy expensive merchandise. There are several models—everything from four strategically-timed payments to traditional financing offered by OEMs, carriers, and other service providers. These payments are structured so that the retailer can receive the payment in full at the time of purchase and the customer…
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Closing Out 2021 | Verizon Acquisition of Tracfone and the Year Ahead
On November 23rd, Verizon announced the completion of their acquisition of Tracfone Wireless, Inc. In doing so, they’ve catapulted themselves to the top of the prepaid wireless industry. They are now the leading competitor offering value brands to customers across roughly 90,000 points of distribution—national retail, independent wireless, convenience stores, etc. While there are some…
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Yahoo Mobile, Visible, and Mint Mobile Shaking Up the MVNO Space
Yahoo Mobile and Visible are both Verizon MVNOs while Mint Mobile operates on the T-Mobile network. All of these brands are targeting the same customer: online, tech-savvy folks who know how to swap a SIM and set up an account. Visible “Visible offers just one straight-forward $40 per month unlimited plan,” according to Fierce Wireless,…
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T-Mobile Making Big Shifts in Prepaid Strategy and Forecasting 5G/LTE Expansion
The T-MO Report recently released information regarding a change in prepaid strategy for T-Mobile, “A recent email sent to employees seems to suggest that their ‘Metro by T-Mobile’ prepaid services will soon be sold directly in T-Mobile corporate and third-party stores. ‘For Prepaid, we have an enormous opportunity in front of us” the email states.…
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